Ads Talk

Marketing Science and Behavioural Economics - Giles Martin, Oxford Road

Episode Summary

This is our second episode of Ads Talk Podcast featuring Giles Martin, EVP, Client Strategy & Media Operations at Oxford Road. In this no-nonsense conversation with Giles Martin, we’ll be talking at the cutting edge of marketing where Giles weaves together marketing science, analytics, behavioural economics and human science to help brands grow from great beginnings to household names. In particular we’ll be discussing all things podcast and voice and looking at where marketing should be aiming to benefit from emergent technology trends.

Episode Notes

The episode is brought to you by Instreamatic - the creators of Voice Advertising 

At Instreamatic we’re building a future where brands and consumers speak naturally with each other. Where advertising on audio and video platforms is a two-way real-time experience that is intelligent, dynamic, relevant, and fun.

To learn more visit us at:

https://www.linkedin.com/company/instreamatic/

https://www.linkedin.com/groups/13961381/

https://twitter.com/instreamatic

https://www.facebook.com/instreamatic

https://instreamatic.medium.com/