Ads Talk

Digital Audio and Advertising - Claire Fanning, SXM Media

Episode Summary

Meet Claire Fanning, VP, Ad Innovation at SXM Media, leading music, podcast discovery and an industry-leading digital audio advertising platform. This episode will provide you with invaluable first-hand insights into how voice-enabled ads help to drive engagement rates, enhance audio branding, learn more about your customers' preferences and deliver relevant content. In addition, we'll be discussing what makes a perfect voice ad campaign and how to optimize it based on multiple surveys conducted by SXM Media and Pandora.

Episode Notes

The episode is brought to you by Instreamatic - Voice AI for Brands.

At Instreamatic we’re building a future where brands and consumers speak naturally with each other. Where advertising on audio and video platforms is a two-way real-time experience that is intelligent, dynamic, relevant, and fun.

To learn more visit us at:

https://www.linkedin.com/company/instreamatic/

https://www.linkedin.com/groups/13961381/

https://twitter.com/instreamatic

https://www.facebook.com/instreamatic

https://instreamatic.medium.com/